Bodog.com Launches Billboard Ad
Bodog.com, a leader in online gaming and digital entertainment has erected a billboard in Las Vegas at 5492 Paradise Road that has been turning heads since it was put up July 1.
The billboard had the heading: "Training Casino Players All Over the World to Come to Vegas".
The billboard sends out the message that the online gaming industry complements land based casinos. The billboard features the image of Bodog.com's CEO and founder Calvin Eyre.
"Since the advent of online gaming, international operators have been giving their players extensive gaming experience, making them more comfortable at the tables and sportsbooks of Vegas," Eyre notes.
"With our Bodog.com Marketing Conference coming up, we thought it timely to remind Vegas and other land based casino operators of the growth online gaming brings to the entire industry. We have directly invited senior executives from the major land-based casinos and hope interested operators will attend our conference," he adds.
The third annual Bodog.com Marketing Conference is aimed to provide their guests with tools that would "Ignite Your Online Gaming Business". The conference is taking place at the Wynn Las Vegas from July 23-25.
"The Bodog Marketing Conference has traditionally served to move the discussion of online gaming forward. This year, we are actively inviting our land based brethren to join us," says Calvin Ayre, who was featured on the cover of this year's Forbes Magazine's Billionaires issue. "Marketing and Branding have taken over as the key differentiators in this industry and that's proven year after year. The most well attended conferences in online gaming are now marketing focused -- and we did it first."
